Campo - Branding

Campo is the latest addition to the Ferreira Group's restaurants. More relaxed, a bit rebellious and frankly casual, it has expanded the already considerable menu offerings at the Ferreira establishments, this time with traditional Portuguese chicken. We created a humorous copywriting style coupled with playful imagery. A mascot of a flaming chicken adorns the decor and printed pieces. All in a color palette that blends perfectly with BBQ sauce, meat grilled over the fire and full-bodied red wine. Some architectural details remind us of Portugal, but it is the meal itself that is an authentic reflection of the country.

Groupe Ferreira

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