Conservatoire de musique et d’art dramatique du Québec, Quebec’s network of conservatories for music and the dramatic arts, was celebrating its 75th anniversary and wanted a new identity system to promote and project unity among the conservatories under its banner. We developed a new logo, a rigorous grid system, and a vibrant color palette to give this prestigious institution the tools for successful visual expression. The new logo combines a single monogram common to all conservatories with a unique descriptor for each. With this system, all nine schools are able to appropriate the word Conservatoire while being unified by a common logo. It’s a simple, bold statement that’s easily recognizable.